SPRAYS DON'T STAY: FACT OR FICTION?
How SK-II’s new Mid-Day and Mid-Night Miracle Essence sprays work
From facial water mists to spray-on sunscreens, the beauty industry has been taking full advantage of the convenience and advantages of sprays. But can sprays actually be effective in skincare form?
SK-II’s latest skincare innovations, the Mid-Day Miracle Essence and Mid-Night Miracle Essence, come in convenient, easy-to-use spray bottles. Celebrity ambassadors like Cate Blanchett and Tang Wei have long wished for Pitera™ to come in a spray form, and with these new Miracle Essences, their wish has finally been granted.
"Loaded with SK-II’s signature ingredient, Pitera™, and a new MoistureLock Complex that easily absorbs through makeup to lock hydration within the skin, the Mid-Day and Mid-Night Miracle Essences feature a specially-designed formula to deliver ingredients in fine mist form.
The Miracle Essences’ spray form atomizes the product into fine mist particles that are one-quarter the size of visible skin pores. When sprayed onto the skin, these extremely fine particles make it possible for Pitera™ and other active ingredients to have better penetration through makeup. "
REVEALING THE TRUTH ABOUT SPRAYS
"One criticism of sprays is that they waste product, as the mist doesn't always land directly on the skin. When used correctly - sprayed from a distance of about 15 to 20 centimeters with the eyes and mouth closed - SK-II's Miracle Essence is clinically proved to deliver much-needed hydration to the skin without ruining your makeup.
Another criticism of sprays is their inability to properly moisturize the skin, such as water-based sprays that hydrate instantly but dry and dehydrate skin eventually. SK-II's Miracle Essences are Pitera™ based, not water-based, and the essences' unique MoistureLock Complex gives lasting moisturization for up to 4 hours."
"Just a few sprays of these Miracle Essences can help revive the appearance of the skin, reducing the visible effects of oxidative stress and strengthening the skin barrier over time.
Reach for the Mid-Day Miracle Essence to keep your skin looking moisturized and fresh in the office throughout the day, soothe your skin before going out at night with the cooling effects of Mid-Night Miracle Essence, and refresh dehydrated skin while travelling with SK-II’s Miracle Essence sprays – a convenient on-the-go skincare solution for hydrated, glowing skin in an instant."